David Drake & Sam Isaacson

Discussion Group Workshop 4:

Facilitators: David Drake & Sam Isaacson

Title: The future of AI in coaching


In this insightful webinar we will explore the current state of AI and its profound impact on coaching. We will delve into AI’s current capabilities, its trajectory, and its applications within the coaching landscape. Drawing on research and practice we will explore how AI can go beyond traditional competencies to reveal how humans and AI can work together to evoke the transformative potential of coaching. We will explore the emergent ethical challenges and develop personalised action plans. Don’t miss this opportunity to gain a comprehensive understanding of AI’s role in coaching and shape its future!

Dr. David Drake is Founder and CEO of The Moment Institute in Portland, Oregon. He has been a pioneer in the coaching space for 25 years, including as the founder of Narrative Coaching. Practitioners are using his new work, Integrative Development, to help them to liberate the learning and development potential in any moment in workshops, classrooms, and coaching sessions.

David has worked with over 70 organizations, including ARM, Commonwealth Bank of Australia, Dropbox, Google, Logitech, Nike, PwC, Xero, and government agencies in the US and Australia. He helps organizations to effectively integrate coaching into how business gets done. He serves as the Learning & Development Advisor for Ovida (ovida.org), a leading AI start-up that accelerates the capacity of coaches to get better at what they do. He is using his work with Integrative Development to help them create a first-of-its-kind AI-informed complete learning pathway and customized algorithms.

David earned his PhD in Human & Organizational Development from Fielding Graduate University. He is a Thought Leader for the Institute of Coaching at Harvard. He is currently partnering with them on The Five Maturities Project to advance how coaches are assessed and developed. He is also an 8x WBECS Summit Speaker and a frequent contributor to Coaches Rising programs. He is the author of 70 publications, including as co-editor of SAGE Handbook of Coaching (2016) and as author of Narrative Coaching: The Definitive Guide to Bringing New Stories to Life (2018).

Sam Isaacson is an enthusiastic coachtech thought leader, as well as being an active coach and coach supervisor. He writes a popular LinkedIn newsletter and has written two books on the topic: How to Thrive as a Coach in a Digital World (Open University Press, 2021) and Superhuman Coaching (Hanwell Publishing, 2022). He is the founder of the Coachtech Collective, a global community of coaches grappling with technology, and works closely with the big coaching professional bodies on the development of thinking around technology and ethics. He is Chair of the Coaching Professional apprenticeship, the biggest coaching qualification in England.

With a background in professional services and a disruptive coaching technology startup, he’s the first person to have delivered executive coaching in virtual reality. His coaching consultancy practice Coachtech Ltd, based in London, supports clients across the planet, with a particular focus on maturing organisational coaching ecosystems and enhancing coaching using technology, through coach development, coaching supervision, and advisory projects.

Host: Tia Mon

Tia Moin CPsychol – is a Coaching Psychologist, BPS Division of Coaching Psychology Committee Member (EDI Lead) and PhD Researcher at the University of Reading. She builds on a 20+ year career in Organisational Psychology and is passionate about applying coaching and psychology to help people flourish and thrive in life. 

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